News corp

Bring out the super in your little heroes

We created a campaign to get people to buy the newspaper and pay a little extra each day for a unique and collectable Marvel comic. In TV we featured young kids inspired by the comics to do the little Superhero things that Marvel characters do, and in press and point of sale we used the iconic and vivid Marvel imagery to make a real statement. 

Press Pre-promote

Press Pre-promote

Press

Press

Press

Press

POS Standee

POS Standee

POS Wobbler

POS Wobbler

POS Poster

POS Poster